The group first established Al Faris Al Arabi Trading Company in 1989, a food distribution network company based in Riyadh, the Kingdom of Saudi Arabia. The company grew to include an impressive brand portfolio supplied to all trade segments throughout the Kingdom. The company business targets a large spectrum of the Saudi population with Fast Moving Consumer Goods (FMCG) items such as Condiments and sauces, Cheese, Olives, Mushroom, Frozen Vegetables, and Pickles among others.